SCHMIEDEL.GROUP

The Schmiedel  Group invests mainly in tech around tiny homes. Our Founder Mark loves to communicate and to network. He is passionate about bringing people, their talents and ideas together to realise new projects. Mark leaves his footprints in topics he’s fascinated about: Media and Architecture/Design.

Early, during his apprenticeship as a certified bank clear, Mark realized that he would rather sell the bank building instead of stocks and bonds. Thus, in 1992, he started his real estate career by establishing branches of Engel & Völkers in Bavaria. In his first year he tripled the turnover.

In 1997 he expanded his field of expertise to the media industry and excelled as an assistant show producer at CNN in New York, for “Bizz Buzz” on CNNfn.

When he returned to Germany, he applied his know-how to a variety of clients, as an independent media advisor. In this capacity, he developed customer relationship management (CRM) systems, as well as strategic marketing communications.

He founded the MSM Marketing agency, with offices in Munich and Hamburg and managed acquisition and distribution transactions for various media clients.

In 2000, Mark opened another office in Berlin, where he focused on consulting for the flourishing internet industry. Simultaneously, he organized a series of popular events for both public and private clients and conceptualized one of the first cross-media television talent shows by the name of Screentalents.

Screentalents was bought shortly after, by a subsidiary of United Visions.

Since then Mark considers designing, an interplay of communication between brands, media and distribution, as his professional forte.

In 2006, Mark co-founded “Berlincalling”, one of the first interactive IT-database platforms, that enabled independent video artists and producers to promote and sell their content to aggregators and consumers. The platform was soon bought by Aperto, a subsidiary of Scholz & Friends.

His passion for buildings re-aroused while he was building his own home at the Rummelsburg Bay in Berlin. The idea for a new project was born: A home, in the middle of nature, for living and working, combined with mobility, design and sustainability. Why not create a living space, which could combine all of those demands of a modern society in one single structure?

In October 2012 Mark founded LTG Lofts to go to make his idea come true. With LTG and especially the first product coodo he sets benchmarks in the way we live and work. He creates user-centred products with the advantage for the customers to use their spare time more efficiently: He knows that sustainability starts in the mindset of people. The more balanced they are, the more they will achieve for their environment.

The improved coodo also won the AAP American Architecture Prize 2017 and the Gold prize in Architecture – Mobile Homes category at the International Design Awards in 2019. Mark is co-founder of Open World Residences AG in Zug, Switzerland which focusses on his ideas on special systems reloading timeshare on a blockchain base. News about this endeavor will come shortly.